Pod1 Blog

This month saw the launch of a new site for the iconic luxury brand Smythson.

Founded in 1887 and renowned for specialising in luxury leather goods and bespoke stationery the new website showcases their latest collections with a clean and simple layout.

Working closely with the creative team at Smythson, Pod1 developed the online styling to represent the heritage and quality of the product.

Built on the Magento enterprise platform the site features rich filtering and faceted navigation to guide customers.

The product detail page is kept simple and informative. Customers can additionally personalize certain products with various motives and lettering.

Personalised stationery is also key area of the website. Customers can select from a range of stationery that includes letterheads and luxury invitations. They can choose their own typeface, watermark and paper to create their own exclusive stationery online.

The store locator allows users to browse form a menu or use the postcode look up functionality to find a store near them with Google maps.