- March 26, 2008 by Pod1
Japanese URLs are out…
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Awesome blog entry from the Co-Founder of Panic Inc, detailing how Japan is shifting from using URLs on adverts, to showing people the search terms they should use in their favourite search engines.
It makes sense, right? All the good domain names are gone. Getting people to a specific page in a big site is difficult (who’s going to write down anything after the first slash?). And, most tellingly, I see increasingly more users already inadvertently put complete domain names like “gmail” and “netflix” into the Search box of their browsers out of habit — and it doesn’t even register that Google pops up and they have to click to get to their destination.
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